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January 18, 2010

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Jostens thinks Night Train is Super; Ring-maker presents gift to Team Holcomb

ST. MORITZ, Switzerland - As far Jostens is concerned, you can mention
Steve Holcomb’s Night Train crew in the same breath as the Super Bowl
champions.

That’s because the famous ring-maker, as they do for members of Super
Bowl-winning teams, presented Holcomb’s 2009 World Championship crew with
rings symbolic of their world title.

“We did not know this was coming,” said crew member Steve Mesler. “The
rings are unbelievable. To receive them at the start line of the St Moritz
track - the birthplace of the sport-  just adds to quite an experience.
Special thanks to Jostens and the Bo-Dyn Bobsled Project for something our
Night Train team will remember forever.”

The feat was achieved last February at the World Championships in Lake
Placid, N.Y.; the surprise presentation was made on Friday in tony St.
Moritz, Switzerland. It was in this famous resort, a former Winter Olympic
site, where the United States last won a World Championship in 1948.

"It is an honor to be able to help Team Holcomb commemorate their 2009
World Championship with Jostens Championship Rings," said Curt Bruns, Vice
President, Jostens. "We would also like to congratulate the Bo-Dyn Bobsled
Project and Whelen Engineering for developing equipment to be a
competitive force at the 2010 Winter Games."


In addition to Mesler, Holcomb piloted Justin Olsen and Curt Tomasevicz to
the top of the podium with a one second victory in his Bo-Dyn,
American-made Night Train bobsled.

“We are all proud of the fact that Team Holcomb provided the United States
with the first four-man bobsled World Championship in 50 years,” said Phil
Kurze, President of Bo-Dyn Bobsled Project, Inc. “Thanks to our friends at
Jostens, the athletes will be able to remember this accomplishment with
the iconic symbol of athletic achievement, a champion’s ring. The Bo-Dyn
Bobsled Project is fortunate to have the best "Made In America" ring
manufacturer as a partner in our efforts to provide the U.S. bobsled teams
with the best America has to offer in sponsors, equipment and awards.”

With the nominations of the U.S. men’s Olympic team on Sunday, it is hoped
that Holcomb, John Napier or Mike Kohn will drive a Bo-Dyn sled into the
winner’s circle at the 2010 Winter Games in Vancouver next month. If that
were to occur, it would end another lengthy drought. The last time an
American team captured Olympic gold was 62 years ago, also in St. Moritz.

At the Whistler Sliding Center, north of Vancouver and site of the bobsled
events in February, the U.S. hopes to continue its recent streak of
winning Olympic medals in Bo-Dyn sleds. In 2002, Jill Bakken took gold in
women’s bobsledding, while Todd Hays drove to a silver and Brian Shimer
guided his team to a bronze. Four years later, Shauna Rohbock picked up
Olympic silver in Torino.

The U.S. men and women are well-positioned to extend those achievements at
Whistler.

In the meantime, the final World Cup competition of the season will take
place the weekend of Jan. 22 in Igls, Austria, on the 1976 Winter Olympic
course, just outside Innsbruck.

As the end of the World Cup campaign unfolds and the U.S. teams make their
way back to North America to continue Olympic preparations, undoubtedly
they, and Jostens, will have an eye on the NFL playoffs and Super Bowl.

In the case of the Night Train crew, as they watch the games unfold, no
longer will they wonder what it’s like to sport that kind of jewelry.